The editing process

In order to edit the footage we have captured we have used Adobe Premiere Pro, which allows us to cut the clips so that they fit well with the music. We also used a black and white filter over all of the clips as that is a usual convention of the Indie genre. The good thing about Premiere Pro is that we could put the music over the top of the video so we could line up the guitars, drums and singing perfectly.

Update on my music video

Our first plan was to tell a love story throughout as that is what the song is about. The original story line was that a girl was going to be sat on her stairs looking through a photo album crying, to show the audience that she is clearly upset. The camera would then show photos of her and her boyfriend during different times in their relationship, the camera would then pan into the photos which would then turn into a video as if she was reminiscing. At the end of the video the boy would show up at the girls house and the would make up creating a happy ending for the video. Below are some photos during the filming of the video:

 



However once we started editing the video the clips didn't seem to fit the music very well and didn't follow the normal conventions of an Indie video. We also figured out that getting photos to turn into videos is very hard to make look professional, which again ruined the fluency of the video and the music. The actors were also too young which made the video seem unrealistic and we were short on places for the couple to go to make it seem romantic.

 

Finally we decided it would be better to completely change our idea and start from scratch. Therefore we went for a different approach and rather than telling a story through the video, we decided to create a home made video of the 'band' playing their instruments in a studio. combined with them on a day out and in the pub. The homemade video idea worked well as Indie bands tend not to have a lot of money and therefore cant afford a big filming crew or special effects. The clips of the band playing along with the music means that it ran fluently throughout the video, it also created a better image and felt more like an Indie genre video.

Subgenres within the Indie genre

The term 'Indie Band' refers to music produced independently from major commercial record labels or their subsidiaries. The Indie genre can be split up into two groups: Indie rock and Indie pop.

Indie pop
is a music subculture and counterpart of indie rock that combines guitar pop with DIY ethic in opposition to the style and tone of mainstream pop music. It originated from British post-punk in the late 1970s and subsequently generated a thriving fanzine, label, and club and gig circuit. The style differs from indie rock to the extent that it is more melodic, less abrasive, and relatively angst-free. In later years, the definition of indie pop has bifurcated to also mean bands from unrelated DIY scenes/movements with pop leanings. Subgenres include chamber pop and twee pop.

Indie rock

 Is a genre of alternative rock that originated in the United States and the United Kingdom in the 1980s. Originally used to describe independent record labels, the term became associated with the music they produced and was initially used interchangeably with alternative rock. As grunge and punk revival bands in the US, and then Britpop bands in the UK, broke into the mainstream in the 1990s, it came to be used to identify those acts that retained an outsider and underground perspective. In the 2000s, as a result of changes in the music industry and the growing importance of the Internet, some indie rock acts began to enjoy commercial success, leading to questions about its meaningfulness as a term.

In the mid-1980s, the term "indie" (or "indie pop") began to be used to describe the music produced on punk and post-punk labels. Some prominent indie rock record labels were founded during the 1980s. During the 1990s, Grunge bands broke into the mainstream, and the term "alternative" lost its original counter-cultural meaning. The term "indie rock" became associated with the bands and genres that remained dedicated to their independent status. By the end of the 1990s indie rock developed subgenres and related styles including lo-fi, noise pop, emo, slowcore, post-rock and math rock. In the 2000s, changes in the music industry and in music technology enabled a new wave of indie rock bands to achieve mainstream success.

In the early 2000s, a new group of bands that played a stripped-down and back-to-basics version of guitar rock emerged into the mainstream. The commercial breakthrough from these scenes was led by four bands: The Strokes, The White Stripes, The Hives and The Vines. Emo also broke into mainstream culture in the early 2000s. By the end of the 2000s the proliferation of indie bands was being referred to as "indie landfill".